Role Responsibilities: Strategy • Define the roadmap and direction for digital customer engagement..engagement in order to enhance Recordati SPC’s customer presence and go to market capabilities •..Support the central and local marketing teams and ComEx Team as a subject matter expert in digital customer..Recordati MCM strategy in affiliate markets • Identify, drive and implement projects related to digital customer..Recordati SPC • Understand local markets’ needs for engaging MCM content according to the level of target customer